Online research interviewing is estimated to make up 33% of all survey-based research in 2006. Discuss the advantages and disadvantages of using this method of data collection.
As the VP of International Sales, you are responsible not only for sales but also for sales strategy. Prepare a preliminary report to the CEO identifying which three countries you think would most likely be interested in MH Company's mobility product and state why you think these would be good target countries. Describe the oppo
Identify the segmentation criteria that will impact your target market selection. Identify your target market. The product is a microchip chip injected into your palm which will be used for identification and debit card information. We conducted a survey and the target age group is 18-25
Please help with the following problem regarding marketing technology. Provide at least 400 words. I am in a marketing class and I want to conduct a survey on our new product A micro chip for humans that would be a debit card in the palm of your hand. target age group 20-35. Can you give some suggestions.
How should the increased use of technology in the salesperson's job affecting companies' recruiting and hiring practices? What are some benefits of having a sales force that is sophisticated in its use of technology?
Recently, the resort timeshare industry has had a string of bad press. You are in a meeting which includes the President of Resorts 123. He poses the following question to the group, "How do we best raise the ethical reality and image of the timeshare industry, and remove any gray areas in practice in our company?" Consider t
This solution provides the learner with an understanding of the different technologies that companies are utilizing to market their various goods and services.
What is an example of a US company that has taken advantage of technology in the international arena? Include an example.
I need help writing a PR Communications Process Analysis. The assignment says: Choose an organization that regularly communicates to its external publics. Prepare a 1400-2100-word paper examining the effectiveness of its communications process and the impact of effective communications to its external publics. Cite at least th
How can IPT use techonology such as internet, crm tools, and databases to develop long lasting profitable customers? Think not only in the present, but also in the future, keeping in mind potential partnerships and regional to national expansion. Consider both retail and commercial markets
Hi Adina, It is just a discussion questions and only need like one paragraph of your thoughts. Response from reading this article. http://www.fastcompany.com/magazine/81/blog.html One of the most interesting new channels for marketers is the blog. Blogs are growing like wildfire -- both in terms of the numbers of blogs a
For eMarketing firm, specializing in SEO/SEM (search engine optimization and search engine marketing or pay per click) discuss technology alternatives. For each alternative, include: description, metrics, cost, pros and cons, and your final recommendation.
1) As the V.P for Global Technology Development and Marketing, what criterion would you use when considering global product designs and marketing. 2) How would you determine whether to differentiate your business approach based on geographic location, the specific line of business or on functional diversity within markets?
The organization that you work for is currently marketing products domestically (for this discussion board you may select any product that interests you). The company is interested in expanding globally but is unsure what other countries would be interested in this type of product. Senior leadership of the organization has asked
How can a popcorn company use technology such as Internet, CRM tools, and databases to develop long lasting profitable customers? Think not only in the present, but also in the future, keeping in mind potential partnerships and regional to national expansion. Consider both retail and commercial markets.
Scenario Marketing and Advertising Technology Services (MATS), located in London, England has enjoyed significant growth since 1995. The advent of the Internet opened up opportunities for virtual business and expansion at a phenomenal growth rate. Karl Shaw, a British citizen, owns the virtual business that employs 500 peo
Memo which takes in consideration global marketing, global economic, global financial, global political, and global technology environment. The deliverable has to address each of the following: Compare the gross domestic product (GDP) composition of China, the United States, and Germany, and analyze the impact of the composi
Consider a Java-base application example with file access and file processing methods appropriate for e-business. Explain why that functionality is valuable for businesses.
I am needing assistance with the below task. I understand the basic concept alternative channels as there are agents, wholesalers, basically channel intermediaries which are between you (the business) and your customer which assist in product/service delivery. However, where I am having difficulty/struggling is this is primari
What is the value of the Internet as another channel of distribution option? Can you please give an example of how a company has used the Internet as a successful distribution strategy.
Discuss the high-level domestic and global environmental factors that may impact Pepsi's marketing decisions. Explain how technology impacts Pepsi's marketing decisions. Analyze the importance of social responsibility and ethics as related to the Pepsmai's marketing.
Need help on Excel program ASAP. The problem is below. Please also refer to the attached Excel file. I am using an excel spreadsheet to do item inventory and also count items. There are two lines per item starting with Row 5 Column D which is item One The count starts on Column 5 Thus D5 is 1 There are TWO empty row
How has technology impacted marketing? What types of new technologies are organizations using to market their products and services to both buyers and sellers?
Net Generation was launched as a Canadian Internet service provider (ISP) in 1995. It provides a wide range of services for the Canadian market, which is embracing the Internet about 18 months slower than their U.S. counterparts. Because the industry is growing and changing so quickly, Net Generation uses all types of feedback a
Is the concept of disruptive versus sustaining technologies valid? See the attached file.
What are the risks of global technology marketing? Consider export/import issues and intellectual property (IP) issues.
What are some recommended strategies to build media relations and generate publicity for an organization through corporate newsletter (internal or external), internet/intranet, and a spokesperson?
Need help in identifying the major marketing trends in the last decade? And what new marketing trends are anticipated over the next 10 years?
How has the Internet impacted marketing research? As a part of your answer, be sure to address time, cost, approaches, and validity. How can a company's marketing organization ensure that it is able to identify newly emerging competitors in time to plan and execute an effective marketing strategy in response to these compe
The organization that you work for is currently marketing products domestically ( you may select any product ). The company is interested in expanding globally but is unsure what other countries would be interested in this type of product. Senior leadership of the organization has asked you, as the marketing manager, to describe