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    Technology

    Microsoft: Key elements of a marketing strategy, past and future success

    Microsoft was founded in 1975, when Bill Gates left Harvard at age 19 to work with high school friend Paul Allen on a version of the BASIC programming language. After moving the company from Albuquerque, New Mexico, to Seattle in 1979, Gates and Allen began writing operating system software. What happened to the company since it

    The use of television to advertise

    Your company is considering the use of television to advertise its product. The CEO has asked you and the other members of the marketing department (your classmates) to evaluate this option. In particular you are to debate the following issue: Has TV advertising lost power? Long deemed the most successful advertising medium,

    Marketing online

    Please help with the following problem. I need an example of a company that markets online and in the print media to target audiences and how they use print advertising and screen grabs explained please.