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    BrainMass Need to Know Academic Help eBooks!

    BrainMass Need to Know eBooks are printable PDF documents that offer detailed explanations of specific topics of interest. Each book is authored by an expert on the subject and offers summary information, step-by-step explanations, answers to common questions, and additional resources for further study.

    Our authors hail from the best graduate schools in the world. All BrainMass eBooks are focused on a particular topic, ensuring that the content will be useful as well as applicable and practical. They are a fantastic resource for all students looking to improve their grades, or for anyone looking to improve their know-how.

    What's Included?

    What's Included in a Need to Know eBook

    BrainMass "Need to Know" eBooks provide you with study-ready explanations of key concepts and ideas. Our books are authored by our Experts, who are also available to answer questions. Here's a quick rundown of what each of our academic eBooks features:

    A Useful Introduction to the Concept

    Each Expert takes the time to explain the nature of the concept, where it comes from and why it's relevant for those studying that subject. Often, a real-world example of why it's important is included. Our introductions "set the stage" for you to read on and learn everything you "need to know."

    Key Points in their own Sections

    Each "Need to Know" eBook will be broken down into a few different sections. Each individual section will be dedicated to one aspect of the book's topic, which when put together, will ensure you have a full understanding of the topic at hand.

    Diagrams & Illustrations

    Many of our Experts will include illustrations and visual aids to enhance their eBooks. Often, having a diagram can really help in making something easy to understand, so we encourage our authors to use them as much as they can.

    A Glossary of Key Terms

    Every subject of study has terms and expressions that are unique to that field. Our "Need to Know"  eBooks help by providing a list of the most common terms and a definition for each one.

    Additional Resources & References

    Those students who are looking for more information will always have a place to continue their research. Our Experts will provide you with helpful and interesting links that will expand your understanding of the topic in question.

    BrainMass Need to Know academic eBooks are not only a fantastic way to get explanations of troublesome topics, but they also provide a great place to start studying a topic that's coming up in a class.

    Remember that if you have any comments or suggestions about our eBooks, we'd love to hear about it. Just send an email to operations@brainmass.com.

    Working Capital Management

    Vineet Swarup, MBA (#104722)

    Working Capital Management is an important issue for any organization as it directly impacts the profitability and the survival of the firm.

    This book addresses the following questions: What is working capital? Why it is important to manage workin READ MORE »

    15 Pages | 2,141 Words

    Strategic HR Management

    Ashish Sharma, MBA (IP) (#105419)

    Strategic Human Resource Management (SHRM) is the new face of the traditional Human Resource Management (HRM). If you are seeking a career in HRM, it presents you with numerous opportunities to explore people and their behavior.

    The aim of this READ MORE »

    21 Pages | 3,164 Words

    Leading Teams

    Paula DiBacco, MBA (#107048)

    The foundation of all team building is having shared goals to which all team members are committed. Team building is only productive if it establishes or builds on those goals. Teams are formed for many reasons including: process improvements, strate READ MORE »

    18 Pages | 2,336 Words

    Customer Service Excellence

    Aaron Barbee, MBA (#105647)

    "Customer Service" has been a buzzword (or even a catch phrase) for quite some time. There might even be occasions when employees think that if they aren't being rude to customers then their actions are effective enough and they are providing ample c READ MORE »

    21 Pages | 3,328 Words

    Handling Negativity

    Aaron Barbee, MBA (#105647)

    Is the glass half empty or is it half full? How do you view the situation and opportunities around you? Do you tend to see yourself as a pessimist or an optimist? And, just as importantly, are you able to gauge where your co-workers fit into these ca READ MORE »

    20 Pages | 2,915 Words

    Managing the Aging Workforce

    Beth Bertelsen, MBA (#108863)

    This e-Book describes the management of aging workers in an organization. First, it covers current and projected demographic information and the reasons behind the current aging of the labor force. Then, it describes the characteristics of the baby READ MORE »

    22 Pages | 5,839 Words

    Training & Development

    Azhar Karim, MBA (#107130)

    This book provides you with basic information about training and development processes and how training projects are managed. Upon completion of the book, you will gain sufficient knowledge on the subject to move onto advanced levels of study. Variou READ MORE »

    26 Pages | 5,090 Words

    Internet Direct Marketing

    Robert Torte, MBM (#106701)

    This book focuses on Direct Response and Databases. We define what they are, and how they apply to the overall field of Internet Marketing. We will talk about direct marketing strategies, and critical strategy components. Then we will move on to fro READ MORE »

    19 Pages | 2,901 Words

    Business Communication

    Stephanie Morrow, MA (#109345)

    If you are currently in or will be in a professional business setting, everything you do will involve communication. Quality, respectable business communication requires the sharing of information so that your information is useful, practical, and f READ MORE »

    28 Pages | 5,914 Words

    SWOT Analysis

    Beth Bertelsen, MBA (#108863)

    This book describes the steps to take to complete a SWOT Analysis. First, you will consider your company's strengths and weaknesses, and then you will look outward to the marketplace and the industry and think about opportunities for growth, new mar READ MORE »

    18 Pages | 3,098 Words

    Writing a Business Plan

    Beth Bertelsen, MBA (#108863)

    This book describes the fundamental points you need to know in order to write a business plan. You'll be given key components of a business plan, the reasons they're included in a plan, and practical advice for your specific needs, whether you're wr READ MORE »

    23 Pages | 4,843 Words

    Effective Sales Presentations

    Azhar Karim, MBA (#107130)

    This book has been written for students of marketing and sales and for beginners in the field of selling. The topics covered will give you a better understanding of the areas that you need to develop in order to sharpen your sales presentation skills READ MORE »

    37 Pages | 9,657 Words

    Transformational Leadership

    Wendy Morton, MA (#108724)

    This book describes the theory of transformational leadership. It begins with a general summary of the concept of transformational leadership, then progresses to in-depth reviews of the major theories of transformational leadership, and provides some READ MORE »

    22 Pages | 5,341 Words

    eCommerce for Non-Profits

    Beatrice Martino, MEd (#107515)

    This eBook is a guide to how nonprofit organizations can utilize the principles of eCommerce to improve business processes within their organizations. The focus of the book is on the various forms of eCommerce available to nonprofit organizations and READ MORE »

    23 Pages | 5,978 Words

    Employee Motivation

    Beth Bertelsen, MBA (#108863)

    This eBook considers motivation in employees. It describes both intrinsic and extrinsic motivational factors and how corporations can effectively manage employee motivation to increase engagement with the organization. Traditional and non-traditional READ MORE »

    23 Pages | 5,984 Words

    Employee Orientation

    Jessica Reyling, MSc (#110947)

    This book describes how to properly develop and implement a new employee orientation program (NEOP). Topics include: description of costs involved and complimentary cost savings techniques, ways to gear the program to meet your organization?s specifi READ MORE »

    34 Pages | 6,646 Words

    Basic Bookkeeping

    Scott S, MS (#106621)

    This eBook is a complete guide to basic bookkeeping. It discusses, with examples, the role of a bookkeeper or financial accountant, the types of accounts, debits and credits (including a way for them to remember which is which and when they are appro READ MORE »

    104 Pages | 22,211 Words

    The Time Value of Money

    Scott S, MS (#106621)

    This eBook is a complete guide to computations involving the time value of money. This book will discuss and illustrate the concept of the time value of money. It will discuss the discount rate and how to compute the weighted-average cost of capital READ MORE »

    68 Pages | 15,401 Words

    Risk and Return

    Kulaea Dudley, MBA (#106590)

    This book focuses on risk and return on investments. It describes how one can measure the risk and return of investing in an asset. It describes the changes in risk and return depending on changes in different factors, such as interest rate, time, pr READ MORE »

    48 Pages | 11,223 Words

    Accounting for Merchandise Inventory

    Scott S, MS (#106621)

    This book describes how to record purchases and sales of merchandise inventories for manufacturers, and for wholesalers and retailers. It explains and illustrates each valuation method in detail, providing you, the reader, and a path to follow to val READ MORE »

    141 Pages | 16,951 Words

    Business Ethics

    Ed Konczal, MBA (#106039)

    This study guide is about Business Ethics as it applies to business organizations. It focuses on the application of ethics within a corporation. This guide excludes Ethics theory. Ethics theory or philosophy is an important field of study and involve READ MORE »

    36 Pages | 7,470 Words

    Organizational Culture

    Wendy Morton, MA (#108724)

    This eBook discusses organizational culture. This eBook will offer a summary of the concept. Organizational culture can be viewed as the shared values and practices an organization follows. Schein (2004) suggest, in order to make sense of certain a READ MORE »

    24 Pages | 5,074 Words

    Business Creativity and Innovation

    Ed Konczal, MBA (#106039)

    In Business Creativity and Innovation you will learn why creativity and innovation are becoming crucial for companies as they face an increasingly complex business environment. Existing management tools and employee skills are becoming ineffective fo READ MORE »

    36 Pages | 6,067 Words

    Audit Risk

    Carol Sargent, PhD (#107956)

    This book provides instruction about inherent risk, control risk, and detection risk. The discussion examines each ingredient individually, with theory and a bullet list of examples, before combining to see how the audit model elements interact with READ MORE »

    26 Pages | 5,331 Words

    The Balanced Scorecard

    Ashvini Ravi, PhD (#113458)

    The Balanced Scorecard (Kaplan & Norton, 1992) is a tool that helps businesses to align their strategic objectives with their resources and to maximize their intangible resources. Usually, organization budgets are allocated to functional silos. The l READ MORE »

    41 Pages | 8,677 Words

    Financial Literacy for Business Owners

    Scott S, MS (#106621)

    This book will focus on the most critical financial aspects of running a small business. It will discuss the financial resources needed to start a business, including the budgeting process and how to compute the business’s cost of capital, and the READ MORE »

    67 Pages | 18,035 Words