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    Maslow's Hierarchy of Needs Applied to Business Management

    19 Pages | 3,723 Words
    AnnaMaria Bliven, MBA (#115522)

    This book describes Maslow Hierarchy of Needs and how it is applicable to business management. According to Abraham Maslow’s Hierarchy of Needs module, there are 5 human needs that must be met in sequential order to reach the level of self-actualization. It is at this highest level of human needs a person has the innate desire to perform well in their work.

    If any of the lower levels of need in the Hierarchy of Needs is unmet, a worker will focus their energy to make a total effort at meeting those needs. So, instead of exerting physical, mental and psychological effort toward their work tasks, a person will divert their complete focus and energy to meeting those unmet needs.

    In addition to being a great resource for students in business management, many of the needs learned about in Everything You Need to Know About Maslow’s Hierarchy of Needs Applied to Business Management will serve to protect and propagate the level of performance and productivity which inevitably leads to increased or decreased profits. As a business manager, ensuring success for the company hinges on making sure personnel policies and procedures are in place that address possible barriers that their workers may be experiencing that could interfere with optimum work performance.

    This book is ideal for Undergraduate Business Management students. Everything You Need to Know About Maslow’s Hierarchy of Needs Applied to Business Management illustrates the 5 human needs that must be met in a progression to foster high level productive employees and bring about greater profits that prosper the company and the employees.

    An Introduction to Maslow's Hierarchy of Needs Applied to Business Management

    “If the only tool you have is a hammer, you tend to see every problem as a nail” (Emrich, 2016) is a quote stated by Abraham Maslow (April 1908-June 1970). He was born in Brooklyn, N.Y. and devoted his life’s work as a psychologist studying human behavior, specifically human motivation factors as they relate to the needs and fulfillment of human beings. He came to realize that there is a journey humans take on their way to being self-actualized, and that journey begins with the foundation of basic needs, and then continues to security concerns, then to socialization, next to esteem and finally to self-actualization (realizing one’s dreams and making accomplishments to be fulfilled).

    Everything You Need to Know About Maslow’s Hierarchy of Needs Applied to Business Management discusses five human needs that, unless met in progression, can interfere with the level of work productivity. A student in Business Management who learns of these five human needs and designs personnel policies and procedures in accordance with meeting these needs will no doubt ensure financial success for their company/organization. These needs must be met in order for the employee to have a sense of well-being. An employee with the sense of well-being is one who performs to their maximum potential. Knowledge of these needs aids in the study of business management and for the preparation of real life business operations. A business manager who can satisfy these needs will have happy, satisfied, positive and highly productive employees.

    Everything You Need to Know About Maslow’s Hierarchy of Needs Applied to Business Management goes into detail discussing the five needs and the progression by which they must be met before a person is able to reach the highest level of need: self-actualization. It is at this level that employees strive to be at their best and reach their full potential. At this level, employees have the innate desire to achieve and accomplish their personal and professional goals as they align with the goals and objectives of their job position.

    The first four levels show the basic survival, physiological and emotional needs such as shelter, clothing, food, water, safety, security, socialization, esteem and acceptance. If these needs met the employee will feel insecure, isolated and be second-guessing themselves. This could result in decreased productivity and a decreased performance level. A decreased performance or productivity level may also lead to a decrease in profits.

    Understanding what these needs are and how they impact a worker’s performance will enable the business manager to design the appropriate procedures and policies to alleviate possible barriers to a worker’s job performance. Devising these policies and procedures will ensure the employees feel safe, secure, socialized and have self-worth. Maslow’s Hierarchy of Needs provides great insight to help to make happy and high level work performers.


    About the Author

    AnnaMaria Bliven, MBA

    Active since May 2015

    Watching people have “ah-ha” moments is motivation for my work. For the past 35 years, I have been involved in writing and presenting various topics to various audiences ranging from 3 to 3000. I have authored two published books, many articles and blogs. After earning a Master in Business Administration (MBA) in Health Care Management from Colorado Technical University Online, I directed a free dental clinic for 3 years and worked on a committee to establish a new community health clinic for uninsured adults and families. Prior to earning a MBA, I earned a Masters of Arts (MA) in Communication from West Virginia University and within a month after graduating, I took a job as an Adjunct Instructor for teaching English, Reading, Speech 101 and Public Speaking for 4 years. My undergraduate degree is a Bachelor of Science (BS) in Communication from Arizona State University. It was always my lifelong ambition to teach adults academic and skills classes so that they may develop both personally and professionally and advance in careers. It gives me great personal satisfaction when I have taught someone something that really makes a difference in their lives. For this reason, I came to be a BrainMass author and hope to create more “ah-ha” moments for more people.

    AnnaMaria's BrainMass Profile