What is the value of the Internet as another channel of distribution option? Can you please give an example of how a company has used the Internet as a successful distribution strategy.© BrainMass Inc. brainmass.com December 19, 2018, 10:32 pm ad1c9bdddf
A channel of distribution comprises a set of institutions, which perform all of the activities utilized to move a product and its title from production to consumption.
Value Internet as another channel of distribution:
* The Internet has a geographically disperse market.
* The main benefit of the Internet is that niche products reach a wider audience e.g. Scottish Salmon direct from an Inverness fishery.
* There are low barriers to entry as set up costs are low.
Example of Dell
Let us take case of ...
The 325 word, cited solution provides a complete response to the questions asked.