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risks of global technology marketing

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What are the risks of global technology marketing? Consider export/import issues and intellectual property (IP) issues.

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Risks of global technology marketing

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Some of the risks associated with global technology marketing are:

Risks related to the protection and privacy of proprietories technologies and intellectual property: Significant risks are associated with respect to the proper use and protection of proprietory technologies and intellectual property owned by companies whose products and services using those technologies are marketed worldwide, especially in countries where risks of ...

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Sandeep Bardia, MBA
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  • BCom, SGTB Khalsa College, University of Delhi
  • MBA, Rochester Institute of Technology
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