Task : Develop a report which addresses the following issues: 1) Briefly describe J.C. Penney's new pricing strategy, also providing background on the company and department store industry. 2) Do you think J.C. Penney's new pricing strategy will work in the long run even if it seems to be not working at the current stage? Su
During replenishment of blue diamonds, it is shown that the average demand per period is 4 and the average lead time is 3 per period. What is the standard deviation of demand during replenishment of blue diamond if the standard deviations of demand per period and lead time are 1.2 and 1.5, respectively.
What are some disadvantages of commercial advertising? Do some commercials mislead consumers? Explain.
In what ways do the 4 P's differ in an online environment than they would for a brick-n-mortar retail business model? Give specific examples of products (goods and/or services) and the companies that provide them.
We learned about marketing communication this week and also discussed marketing concepts in general. Explain the difference between marketing and marketing communications. Be sure to support your answer.
Stained Glass Cleaning Service Part 1 Provide a brief overview of the product or service. Discuss what pricing targets you would consider for your product/service. The objectives should be based on the various theories obtained from marketing literature and take in to account competitor pricing. Include background on value
This assignment should have a least a minimum of 250 words: Many experts believe that marketing is the most important function in a company. Discuss the reasons this is a true statement Discuss the reasons this is not a true statement.
My question pertains to 'Proctor & Gamble's Regenerist Micro-Sculpting Eye Cream & Lash Serum Duo'. I need to identify a new global market that your product should consider. It should include culture challenges it faces; do you believe it would be successful?
Please help! 1. For this question, think of a situation where you market yourself. You might be -looking for a new job -pitching yourself for a job promotion -promoting your business -trying to sell a house -trying to sell an item on craigslist -trying to find qualified application to fill a position in your company
Ford Motor Company summary on its pricing strategies and distribution channels. Do you believe these strategies are effectively reaching and serving the product's market segment?
Ad Age Marketing Publication: review of publication & trend forecast. Also discussion of benefit of this publication to advertising and marketing professionals.
Review the indexes of six-months of back issues of Ad Age, marketing publication. Summarize the types of articles this journal publishes. Include any emerging trends, or patterns you see in the types of articles they publish. What types of trends does it predict? Include a statement of how this magazine would be useful to pr
I need help briefly describing J.C. Penney's new pricing strategy, and also providing background on the company and department store industry. Will J.C. Penney's new pricing strategy work in the long run even it seems to be not working at the current stage? Consider this position in terms of environmental factors such as econ
The original case study: Discuss what the major Forecasting Demand and Employee Supply approaches are about. Address what types of Forecasting Demand and Employee Supply approaches are used in an organization you are familiar with (example: retail store) and if are there any HR Information Systems that might help this organiz
Can you please help me with these questions. I am having some issues putting them together. Each response must be one decent paragraph. Name of the textbook enclosed. Thanks in advance for your help. PUBLIC RELATIONS 1. Give an example of a good and a bad use of public relations and/or publicity. 2. Read about the thre
In 1986, Burroughs-Wellcome Company introduced the first major breakthrough against acquired immune deficiency syndrome (AIDS). It was the life-prolonging drug AZT. The product has turned out to be very successful for the company and, largely because of AZT's success, Burroughs-Wellcome's profits have doubled in the three years
In what ways has the learning of employees and customers changed as a result of their ability to use the Web, and how would this change the interaction between them during the purchasing process? b. How can retail organizations promote learning at the individual, department, and store level to improve salespeople's ability to
Explain how psychographic information is employed to create a profile of the target consumer of Tide. I need two hundred words with references.
The University Bookstore is owned and operated by State University through an independent corporation with its own board of directors. The bookstore has three locations on or near the State University campus. It stocks a range of items including textbooks, trade books, logo apparel, drawing and educational supplies, and computer
Marketing in a global environment brings with it some unique challenges. Assume that you are with Kellogg's Cereal Company. You have decided to enter the market in a new country. What are some things to consider when entering a new market? What are some recommendations as to how Kellogg's in particular should enter the market
Provide a print advertisement that illustrates a company is reaching a specific market segment. Scan and post the ad (or provide a detailed description of the ad) and post 3 paragraphs on who the target market is and whether or not you believe this ad is successful in reaching the customer.
There are times that the use of random numbers can be helpful but, at the same time, "cold calls" (as in sales) can be very challenging to accomplish. When you add in the facet of a phone interview and a topic regarding crime and victimization the challenges magnify significantly. What do you think makes people willing to ta
Need assistance on putting together a 500 Word summary on Milton Friedman's "Traditional View of Business Responsibility" and Archie Carroll's "Four Responsibilities of Business."
NETFLIX E- Marketing Brief What is an E-Marketing Brief? A brief is the summary of the details about a business and its products from a competitive and strategic point of view. This week, you will submit a written brief describing best practices employed by a business relating to e-marketing topics. Find a topic based
Choose a company that has several products. For example, GE, Proctor and Gamble, Ford Motor, or Aon to name a few. Choose 1 product from your chosen company and write a product market analysis (PMA). Create a product market analysis of how the product is being placed in the market. Things that will need to be considered:
With regard to "Fair Trade Marketing: An Alternative System for Globalization and Development," how can the apparent conflict between marketing management's emphasis on consumer satisfaction be reconciled with the tenets of fair trade, wherein disadvantaged members of the supply chain are given some priority? "Organizing for
1. It has been said that "Channels of Distribution may be the best opportunity for a sustained competitive advantage." Do you agree or disagree? Why? Please compare the Channels of Distribution (Place) to Product, Price, and Promotion in terms of its importance within the Marketing Mix (Four P's). 2. Suppose your company i
Choose a company large company website i.e. Wal-Mart or NIke: 1. How do these websites help the company strengthen its relationships with its stakeholders? List the website(s) that you previewed and give examples to support your answers. Who are the stakeholders that the company serves in your examples? 2. How can a comp
Presenting to a management team or client is a skill that marketing professionals need to master. Multimedia presentations are the norm today. It is necessary to change the tone of your U4 IP into presentation style language. Select the content from U4 IP that is necessary to highlight the launch of your product/service. Pres
For this assignment, you must submit a draft of your chosen marketing plan in which you discuss a basic marketing plan to bring the new product/service you created to the attention of the public. For full credit, you must address the following in your draft: Briefly discuss the new product/service you created with 2000 words
1. What is manipulative advertising? What is associative advertising? Give examples of advertisements that you consider manipulative. Does advertising socialize people to a life of consumption? To what extent does it influence or even dictate our individual brand and product choices/ Assuming manipulative advertising is effecti