Explore BrainMass


Various marketing topics

True/False 1. All consumer behavior research tools available to e-businesses are available to traditional businesses. True False 2. Everyone is a member of at least one reference group. True False 3. Psychographics are internal influences on consumer behavior. True False 4. Organizational buying decisions are

E-Business Model: Identify differences in B2B, B2C, C2C, e-government models

See attachment for full details. Prepare a paper that assesses different organizations' specific e-business model. Choose at least three categories from this list: B2B (e.g., Intel), B2C (e.g., Amazon), C2C (e.g., eBay), e-Government (e.g.,, ARMY), Nonprofit (e.g., United Way), or an organization in the Web 2.0 space

The financial statements of

The incredible growth of has put fear into the hearts of traditional retailers.'s stock price has soared to amazing levels. However, it is often pointed out in the financial press that the company has never reported a profit for the year. The following financial information is taken from the 2001 financial

Human-Factors/Technology Problem

Below is the assignment posted by my instructor. I do not work at the moment but I have been using the banking industry as most of my topics since that is where my work experience lies. If references are used I need to be able to quote them so I will need the references. Based on other readings, or personal experience, p

Segmentation, Targeting, and Positioning Paper

I need help to get start with Segmentation, Targeting, and Positioning Paper. Select an existing product (IPOD) from an existing organization. 416 word count. The product selected is IPOD -Examine the impact of purchasing trends on consumer behavior (e.g. globalization, cultural changes, and technology) -How these tre

What is the importance of information systems for both business and management?

Please provide me with references so I can also read more and understand some of the subjects- Thanks -I- 1. What is the importance of information systems for both business and management? 2. Why is the impact of Information Technology positive on businesses? 3. Why wireless technologies may change the dynamics of an organi

Kohl's Annual report: Why did net sales increase in 2006?

The income statement on page F-4 of the most recent annual report for Kohl's Corporation indicates that the dollar amount for Net Sales (net revenue) reported for 2007 increased as compared to the amount reported for 2006. After you have reviewed the Management Analysis and Discussion, why do you think Net Sales increased?

Data Administration Function

Imagine that you have visited a local company with a data administration function. You talked to the data administrator. What is the name of the company? What were your findings to the following questions: ? What kind of data does the company control or not control? ? What types of data problems is the company trying to sol

Technology and management functions in banking

I would like to use banking as the subject. I just need to general ideas and references I can use. Here is the problem: "Give one well-documented example of how management at your company expects technology to improve business. Discuss how the company's current technology is meeting or not meeting business needs. Please rem

E-business & Intellectual Property

Locate an article specifically related to e-business and intellectual property to review. Your review should assess the different types of and legal protections for intellectual property. Be sure to analyze the legal issues of e-business to include intellectual property, privacy, ethics, and security. Be sure to properly cite an

Research on e-business

Produce a paper discussing your position on a particular legal issue in e-business in which you summarize the content of your supporting articles. Provide a title for your paper that clearly tells the reader what your paper is about, and be sure to cite and reference your sources. This should only require one or two pag

Information Technology in Business Management

Phase 3 Discussion Board You have managed to take FYC to the next level by setting up an e-commerce website for selling furniture using the Internet. Portals and collaboration applications involving internet, intranet, and extranet applications "talk" to each other to provide a seamless, paperless, real-time, workflow environ

Information Technology in Business Management

Original work no cut and paste. Dot-Com Bust: What really happened? What are the lessons to be learned? What can we apply to e-businesses now? What is the potential for e-business now? Write your thoughtful analysis. Give an example that "went bust." Discuss and explain the major strategic concepts of the E-business.

Stephen is still not convinced that security is an important issue, and he bluntly tells you that he doesn't have the budget for an elaborate security plan or complex security tools.

Phase 3 Discussion Board 2 I have the following task, and I need some help getting started: Write a 400-550 words for the following topic. Details: Stephen is still not convinced that security is an important issue, and he bluntly tells you that he doesn't have the budget for an elaborate security plan or complex security too

E-Business Paper

Select an organization that started as a brick and mortar business and is now engaged in e-business (e.g., Toys 'R' Us or Home Depot).Explain how e-business has affected your selected organization's business processes.

E-marketing plan

Topic/Themes: FINAL PROJECT- E-Marketing Plan E-MARKETING PLAN A Plan Projecting a Variety of E-Marketing Strategies for a Hypothetical or Real Company or Organization The purpose of this project is to create an Internet marketing strategy plan for a product OR service: something that is sold entirely on the Interne

Infrastructure-Enabling Technologies

Infrastructure-Enabling Technologies Check Your Understanding 1. Define the concepts of infrastructure-enabling technologies. 2. Test your comprehension of the principles in this module by discussing what is meant by push and pull technologies. Discuss several forms of these technologies. Exercises

The solution to Microsoft antitrust trial

Can you help get me started with the following assignments? Thanks! GP Unit3 3 paragraphs The Microsoft antitrust trial (United States vs. Microsoft) has been one of the biggest investigations of antitrust behavior since the turn of the century. I have chosen to work on Microsoft side and I have to research and present a c

Computer models in management

(Please answer the following questions using the short essay format) 1. Planning is a useless endeavor, because developments in e-business and e-commerce and in the political, economic, and societal environment are moving too quickly nowadays. Do you agree or disagree with this statement? Why? 2. "Planning and budgeting pr

Business Law: Multiple choice and true/false

Attached is a word document with some multiple choices and true or false questions. 1. T/F "Common Law" is another name for judge-made law 2. Which of the following clauses of the U.S. Constitution establishes that the federal Constitution, treaties, federal laws and federal regulations are the supreme law of the land?

China E-commerce: percentage growth from 2007 to 2008

Global e-commerce on china e-commerce. What is needed is in terms of percentage figures in growth leading up to 2008 such as: growth from 2007 to 2008 or first quarter to second in 2008 etc. Only credible data showing some type of ecommerce increase. Please submit resources

Grandma's Treats: Which e-commerce environment is appropriate?

Task Type: Discussion Board Privacy (Internet and otherwise) is this month's topic at the local business owner's networking group meeting. Implementing e-business solutions that protect individual's privacy have ethical and legal ramifications. Addressing these concerns can be seen as limiting your ability to use the techn

E-Business, Global Marketplace and Organizational Behavior

1-How can your organization (NYC Dept. of Education) capitalize on e-business opportunities? How does (or could) globalization impact your organization? 2-As ideas and information become the new commodities in the global marketplace, what issues tend to arise? How could your organization effectively address any cultural issue

Infrastructures that Influence Strategy in an E-Commerce Company

Discuss the strategy involved in running an e-commerce company and the four infrastructures that influence that strategy. Explain why an e-commerce manager must give careful consideration to those infrastructures. What other challenges might an e-commerce manager face?