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Explain how new social media tools may be used to distribute messages to consumers and clients.
Please do not use Wikipedia,© BrainMass Inc. brainmass.com August 15, 2018, 4:28 pm ad1c9bdddf
Social media tools are used to distribute messages through the use of words in technology and social interaction. They are usually mobile or Internet based. Marketers find social media very useful in conveying messages with peers, consumers and potential customers. Most of the time, social media allows for customization of the 'brand' so that the messages are distributed and relayed in a conversational way. Social media has been widely used in disseminating information about organizations and what they want to relay to their consumers. For instance, health organizations and government agencies spread information on the recall of certain products that have been found harmful to the health of the consumers. They have created widgets so that concerned parties can access the information directly from their own Web sites. Other social media tools that broadcast the same information include videos, blogs, Twitter, and podcasts. ...
The solution explains how new social media tools may be used to distribute messages to consumers and clients. References are included.