INTRODUCTION to social media:
Explain how new social media tools may be used to distribute messages to consumers and clients.
Explain how to determine the best tools to use in specific situations.© BrainMass Inc. brainmass.com October 25, 2018, 5:36 am ad1c9bdddf
The social media is the use of internet based and mobile tools to use communication as an interactive dialogue. Social media refers to content created and shared by persons on the internet using easily accessible websites. These websites usually allow creation of images, post their photos, and video. The social media enables people to talk, participate, share, network, and bookmark online. From another perspective social media is communicating to a large audience through microblogs, social networking sites, and podcasts. User created information is shared and interaction online is possible. It is also felt that social media means socializing online so that people can freely interact online. These include different types of websites that allow sharing of user created content and allow people to share information online.
From another perspective, social media is having conversations online. The purpose of social media is to help people get information, education, news, and other data from electronic media. What makes social media important is that it is relatively inexpensive, and can be accessed by any person either to publish information or to gain access to information. Social media can help persons reach small or large audiences. In fact a private ...
Social Media Tools is discussed in great detail in this solution.
Please help with some thoughts and ideas so that I can complete the following:
A virtual team now has the task of launching a new e-commerce unit.
? Write a response that accomplishes the following:
o Explain how new social media tools may be used to distribute messages to consumers and clients.
o Explain how to determine the best tools to use in specific situations.
o Analyze the ethical issues involved in social media use and how to address them. The analysis should include the following:
? Security concerns, such as identity theft
? Credibility, maintaining trust and honestly in marketing and advertising, product reviews, and comments
? Privacy and sharing private information without consent
? Maintaining reputation