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Social Media and Marketing

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Need help discussing the following: For what specific purpose would a marketer use tools such as DIY Dashboard, Tealium, and Vocus. 250 words min. Cite work.

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https://brainmass.com/business/marketing-strategy/social-media-and-marketing-586782

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http://macalicomm.com/2009/09/top-brands-show-social-media-roi-success/

Marketers want to utilize social media to engage their consumers in public relations. Public relations is very important in social media as companies can utilize technology to interface with their prospective consumers as well as current consumers to develop insight into how well the company is perceived and the products that it sells are perceived by consumers and the ...

Solution Summary

Social media and marketing are discussed.

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