Share
Explore BrainMass

Customer Relationship Management

Case Analysis: Customer Relationships Management at Capital One

Case Analysis: The attached article is about 18 pages + appendix. The analysis is based on the article "Customer Relationships Management at Capital One" 1. How does IBS create a competitive advantage for Capital One? 2. Is Capital One's IBS sustainable?

Critique this article: Technologies to Support Customer-Centricity

Critique the following article with a brief introduction and overview of the article. Describe how the article either supports or disproves material. State your point of view. Summarize your thoughts and offer suggestions in support of your opinion. The Article: Technologies to Support Customer-Centricity Custome

Acquiring and Retaining customers

Briefly describe: What can a company do to acquire and retain new customers? If a company has established a corporate or organizational goal to establish and maintain customer focus, how might customer relationship strategies be established and executed?

Project Cost and Time Management

You are working with your team leads to create the project schedule. You are very concerned about the intersections between the teams, so you all are starting with the major milestones, working backward from the new product launch. Sales of the new product are going to start in nine months and the new CRM system needs to be

Crisis Management/PR

1. A crisis management plan that could by used by the organization in an emergency situation. 2. A description of how you would allocate the financial resources available to you, using the annual budget level that was posted in your Learning Team forum at the beginning of Week Three. The budget you will have for your PR ca

Riordan Situation, Challenges, Opportunities, SMART, and Gap Analysis

Based on Riordan Manufacturing scenario, answer the following questions. Step 1: What is the situation? Step 2: What are the challenges? Step 3: What are the opportunities? Step 4: What is the end state vision or desired state of operation (stated as a vision statement)? Step 5: What are the end state SMART (Specif

Change Management

What would you recommend to the management of a firm going global on the issue of establishing a code of conduct? What factors would you consider important elements of such a code?

Analysis of Information

Use of Information Technology within a typical bank Assess the organization's IT infrastructure. Describe any hardware, software, databases, and networks the team members observe to be used. Recommend improvements to existing systems (i.e., your "wish lists"). Discuss how the changing business environment has affected t

Supply Chain Management and Purchasing

Scenario: Congratulations on your recent promotion to Engagement Manager for Strategic Procurements, Incorporated. Your new role will leverage your skills in supply chain management consulting, logistics, and procurement for various industries, which will offer many challenging opportunities. In 1985, Drake Porter founded St

Keep On Truckin Logistics: Customer and Relationship Value

(1) Keep On Truckin Logistics has just won the business of Aardvark Artichokes. Keep On's annual revenues from the relationship is expected to be $1,200,000 per year with pre-tax operating margins of 20%. Keep On's turnover ratio is 3 and its cost of capita is .10. It's tax rate is 30%. On average, Keep On loses 30 percent