There is a positive relationship between the two. In fact the customer defined quality leads to the business process improvements in order to delight customers. One of the most important elements in creating a successful business is having happy, satisfied customers that keep coming back. Satisfied customers recommend your product or service to family, friends, and associates. This can be achieved by the customer driven quality. "Quality" is continually evolving, an emerging consensus includes Continuous Improvement and Learning: Continuous improvement and learning refers to both incremental and "breakthrough" improvement, and applies to both the individual and organizational levels. Improvement and learning can be directed toward better products and ...
414 words to describe the relationship between the two.