Global Business Analysis Case Study: DMG-Shanghai
Closing Case: DMG-Shanghai International Business: Competing in the Global Marketplace (7th ed.) C.W.L. Hill McGraw-Hill/Irwin, 2009 New York, NY Back in 1993, New Yorker Dan Mintz moved to China as a freelance film director with no contacts, no advertising experience, and no Mandarin. By 2006, the company he subsequent