Provide an example on how a not-for-profit organization would use marketing research. Please use Burns, A. C. & Bush, R. F. (2006). Marketing research and SPSS 13.0 package (5th ed.). Upper Saddle River, NJ: Prentice Hall.
Explain the following: -Discuss how research topics are selected. -Discuss the importance of the purpose statement. -Explain how the research questions and hypothesis are developed. -Discuss the null and alternative hypothesis and how they support the research effort. -Discuss how the research effort will be meas
Briefly describe three types of triggers. What is a stored procedure? How do they differ? Why is operational data sometimes unusable for Business Intelligence use?
Mick Garcia, a certified financial planner (CFP) has been asked by a client to invest $250,000. This money may be placed in stocks, bonds, or a mutual fund in real estate. The expected return on investment is 13% for stocks, 8% for bonds, and 10% for real estate. While the client would like a very high expected return, she would
Which company would have higher operating leverage: a software company that makes large investments in research and development, or a manufacturing company that uses expensive materials and relies on highly skilled manual labor rather than automation? Why?
The most advanced supply-distributor arrangements for administering VMSs involve distribution programming. Explain the components and functionalities of distribution programming. -Please use at least two credible references to complete the assignment. -APA format -In-text and reference citations are required for all written
Marie McCoy has committed to the local PTA to make some items for a bake sale on Saturday. She has decided to make some combination of chocolate cakes, loaves of white bread, custard pies, and sugar cookies. Thursday evening she went to the store and purchased 20 pounds of flour, 10 pounds of sugar, and 3 dozen eggs, which are t
The most advanced supply-distributor arrangements for administering VMSs involve distribution programming. Explain the components and functions of distribution programming.
Solve the linear programming model developed in Problem 22 for the Burger Doodle restaurant by using the computer. a. Identify and explain the shadow prices for each of the resource constraints. b. Which of the resources constraints profit the most? c. Identify the sensitivity ranges for the profit of a sausage biscuit and the a
Identify the steps in the consumer research process. Evaluate and discuss the strengths and limitations of quantitative (positivism) vs. qualitative (interpretivism) research methodologies.
Now that you have submitted and received approval for your research proposal, you must go before the IRB (institutional review board) at the site where you plan to select subjects and conduct your research. In this final project, describe the role of an IRB in a research process. What types of concerns might they have about your
See attached file for full problem details. PART A: The first step in media selection is to formulate the media-selection problem as a linear-programming problem. The decision variables are the number of inserts in each of the media outlets, and the objective function is to maximize the number of customers reached. The c
A pharmaceutical manufacturer followed sales representatives in the field to observe some 150 interactions between sales reps and physicians and support staff. They watched sales reps approach the doctors, how they got around their gatekeepers, how they delivered their brands' messages, and so forth. These observations led to im
Identify and research an ethical issue. Why did you select the issue? What is the research background on the issue? What impact does it have on the business environment and stakeholders? How are businesses successfully resolving the issue? Provide examples.
Why you think a descriptive or explanatory research design would be most appropriate for each form of policy analysis?
Durham Designs manufactures home furnishings for department stores. Planning is underway for the production of items in the "Wildflower" fabric pattern during the next production period. Bedspread Curtains Dust Ruffle Fabric required (yds) 7 4 9 Time re
Which of the following best describes experimental research? -survey of the current state of events -describes a groups characterisitcs -high level of control over variable -provides a broad picture of a concept Research questions can be as _____ as inquiring about the effects of television on language development, or a
What advantages do computer applications that solve LP problems have? Find at least one computer application, other than Excel's Solver of course, that solves LP problems. Present it's web address, and then discuss whether it is free or purchased and then discuss the purpose of that computer application.
The object of your critique is to describe how the study followed or failed to follow the criteria for good research. Speculate on which of the writer's conclusions were warranted and which were not. Please include the following topics in your critique of the selected research article: -Study design -Problem or objective
The Santa Ana, California, City Parks and Recreation Department has received a federal grant of $6,000,000 to expand its public recreation facilities. City Council representatives have demanded that four types of facilities be considered for inclusion in the expenditures from the grant: gymnasiums, athletic fields, tennis courts
Problem: Richland Manufacturing Company manufactures solid oak computer desks on two separate production lines at its plant in Richland, Vermont. Production line 1 is continuously operated and is staffed with workers experienced in the construction of quality oak furnishings. Production line 2 is activated only when demand is
See attached file for proper format. The linear programming problem formulation shown below determines how many DVD players, HD TVs, game consoles, and entertainment consoles that an electronics store should stock. The objective function measures profit; it is assumed that every piece stocked will be sold. Constraint 1 measur
Case 2-3: Staffing a call center I am having trouble setting up the problem; i.e. identifying the changing and output cells, the constraints, and the target cell. With all the info/data listed in the attached problem/case I have gotten lost. I am looking for a demonstration of how to set up the info in Excel so that the cas
The dean of the Western College of Business must plan the school's course offerings for the fall semester. Student demands make it necessary to offer at least 30 undergraduate and 20 graduate courses in the term. Faculty contracts also dictate that at least 60 courses be offered in total. Each undergraduate course taught costs t
Research and locate the business information of an energy company. The investigation team has assigned to you the task of identifying databases that are repository of public records, and that may be used for investigating the following: Comparing employee earnings with national averages Comparing company revenues and expendi
attached Buff Systems is a small company that produces three products daily: (1) CD players, (2) cell phone, and (3) camcorders. The company has a limited amount of resources used in the production of these products. The limited resources are labor, machine hours, and inventory space allocated to all products. Buff has
Davis instruments has two manufacturing plants located in Atlanta, Georgia. Since product demand varies considerably from month to month, Davis is interested in developing an optimal workforce schedule. Recently Davis started hiring temporary workers supplied by Workforce Unlimited, a company that specializes in providing temp
What is the difference between a direct intercompany transactrion and an indirect intercompany transaction? How does the difference effect reporting them on a consolidasted statement?
Research Project on Social Needs 1. What is the Issue? What is the source of your information? 2. How does it affect the operation of your business? of a product or service? 3. How does the economy of the U. S. affect the issue? 4. How does legislation affect the issue? 5. What is your personal opinion of th
Describe a situation in which business research is NOT needed and one in which business research IS needed. Discuss the factors which differentiate the two situations. For the situation in which business research IS needed, will the research be basic/pure research or applied research, explain why? In your own words describe