This post addresses compoenents of distribution programming.
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The most advanced supply-distributor arrangements for administering VMSs involve distribution programming. Explain the components and functionalities of distribution programming.
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The most advanced supply-distributor arrangements for administering VMSs involve distribution programming. Explain the components and functionalities of distribution programming.
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Having an understanding of what distribution programming is, is central to understanding the functionalities and components of distribution programming. Distribution programming is a system that is built on a planned, "professionally managed, vertical marketing system that incorporates the needs of both the manufacturer and their distributors" (Genesis Management, 2006). This is a type of relationship where the relationship between manufacturers and distributors that is based on cooperation between the two entities. This allows the two entities together to work towards established goals, objectives, and agreements that are combined.
It is common for the ...
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