Considerations in Setting Prices
What considerations should be made in pricing a new product? What process would be followed to set a new price and can it be adjusted after launch?
What considerations should be made in pricing a new product? What process would be followed to set a new price and can it be adjusted after launch?
Which elements of pricing can be standardized?
Can you help me with the following: Discuss the various ways that distribution adds value (or utility) to a product or service, the impact that wholesalers and retailers have on that value, and how it can be used as a competitive advantage. As you market yourself to employers, the salary you demand is essentially your person
Construction on the Atlantis Full-Service Car Wash is nearing completion. The owner is Jay Leer, a retired accounting professor. The car wash is strategically located on a busy street that separates an affluent suburban community from a middle-class community. It has two state-of-the-art stalls. Each stall can provide anythi
A company using activity based pricing marks up the direct cost of goods by 43% plus charges customers for indirect costs based on the activities utilized by the customer. Indirect costs are charged as follows: $8.00 per order placed; $4.00 per separate item ordered; $30.00 per return. A customer places 10 orders with a total
Kringly Corporation Two divisions of a Kringly Corporation are involved in a dispute. Division A purchases part 101 and Division B purchases part 201 from a third division, C. Both divisions need the parts for products that they assemble. The intercompany transactions have remained constant for several years. Recently, out
Please help with the following problem. Provide a reference to go along with the solution. Some argue that a business cannot sustain itself if it practices social responsible pricing. Defend social responsible pricing as a viable business practice, or describe why you believe that social responsible pricing can lead to a com
How do you explain the highly politicized nature of share issue privatization (SIP) pricing and share allocation policies? Are governments maximizing offering proceeds, or are they pursuing primary political and economic objectives?
Explain economic issues that bring concern to pricing services and products at your firm. What are some ethical challenges faced in hiring non CPAs at your firm?
1.What pricing strategies would you consider to price a new product or service? Illustrate your point with at least one example. 2. Discuss the factors which may have contributed to packaging growing as a potential marketing tool. Give at least one example of the kind of packaging you have used for the products/ services prov
Need help with developing a pricing strategy for Calvin Klein.
An increasing number of companies are basing their prices on the customer's perceived value of the product or service. Explain the concept of perceived value pricing. What is the "key" to pricing in this manner? How might the marketer determine the price that the consumer might pay in exchange for that value that they receive?
Pricing Strategy and Channel Distribution This activity is part of your marketing plan. Discuss the following: 1. Determine and discuss a pricing strategy (Penetration or Skimming). 2. Determine and discuss pricing tactics (Product line pricing, Value pricing, Differential pricing, or Competing against private brands) to
"Whole Foods" http://www.wholefoodsmarket.com/ -Discuss the pricing and promotion techniques employed by your selected retailer and the importance of these techniques in its overall competitive strategy
Describe, in 1 to 2 sentences, a situation that warrants the creation of a positive or informative message. Write the positive or informative message. Part Two: Describe, in 1 to 2 sentences, a situation that warrants the creation of a negative message. Write the negative message. Part Three: Describe, in 1 to 2 s
I need help with some homework questions. Read this article: Berk, Christina Cheddar (2011 March 7). Here Comes the Bride, All Dressed by Costco. CNBC Available on 2011 March 8 at http://www.cnbc.com/id/41950692 (1) How do pricing and distribution complement each other when gowns are available at Costco? What are implic
You are the divisional controller of the US division of Samtech Electronics. Your division is operating at capacity. The Australian division has asked the US division to supply a sound system (chip and speaker), which it will use in a new model Game Box that it is introducing. The US division currently sells an identical soun
Calculate the EOQ if the company is expecting to sell 5,000 units, has a $2 per unit carrying cost, and has a cost of $10 per order. Why should you not use the EOQ without additional consideration in "real life" situations? If a company is considering buying a new machine for $100,000 that should reduce costs by $80,000 in on
Why do many department stores seek a markup of about 30% when some discount houses operate on a 20% markup? Identify and explain at least three reasons.
What are four (4) options that Cowgirl Chocolates may consider as far as pricing? What would you recommend?
1.) Discuss what pricing objectives to consider for anti-aging products. 2). Identify the pricing objective and strategy that I can ultimately choose and explain why.
Using the spreadsheet handout Netflix and Blockbuster Financial Data, answer the following: Develop simple cost-volume-profit models for Netflix and Blockbuster. What is the unit volume break-even level of Netflix? What is the break-even revenue level of Blockbuster? How can Netflix and Blockbuster achieve profits equal
Case: Marilyn Lysohir, an internationally celebrated ceramic artist, started Cowgirl Chocolates to provide some funding support for a yearly published arts magazine, High Ground, that she and her husband, Ross Coates, started in 1995. Her love of chocolates and hot and spicy foods spurred the idea of making hot and spicy choc
In your neighborhood you notice a curious thing. On Wednesday night the local pub offers Ladies Night (all drinks for women at half-price) and the grocery store next door offers double coupon night for Senior Citizens. Fully discuss this pricing phenomena.
P.14 According to Cahners In-stat Group, the number of worldwide wireless phone subscribers will soon reach the 1 billion mark. In the United States alone, the number of wireless subscribers is projected to grow by almost 17 million subscribers per year for the next 5 years. Contributing to the extensive growth are lower prices,
Analyzing Pricing Decisions for Netflix and Blockbuster Netflix and its competitors have faced interesting decisions regarding product offerings and pricing. As Netflix pursued offering online movie downloads in 2005, its primary competitor, Blockbuster, revised its product offering in response. In addition, both companies ha
Thomas Baker and others who bought new homes from Osborne Development Corp. sued for multiple defects in the houses they purchased. When Osborne sold the homes; it paid for them to be in a new home warranty program administered by Home Buyers Warranty (HBW). When the company enrolled a home with HBW, it paid a fee and filled out
Janet Oliver, owner of a mid-priced dress shop notes, "My pricing objectives are simple: I just charge what my competitors' charge. I'm happy because I'm making money." React to Janet's statement.
Select a product you use every day and determine the single most effective way to promote that product to the widest possible audience. Explain your rationale. Considering the same product, determine the best possible pricing strategy to maximize profits. Explain your rationale.
Channel and Pricing Strategies Nepal is the country selected for Pharmaceutical market expansion. Justify your choice of international market. The justification should employ specific data from research conducted. What is the sustainability of the market? What are the factors that influence your selected market? Tren