pricing strategies
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1.What pricing strategies would you consider to price a new product or service? Illustrate your point with at least one example.
2. Discuss the factors which may have contributed to packaging growing as a potential marketing tool. Give at least one example of the kind of packaging you have used for the products/ services provided by your company (or a company with which you are familiar).
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This solution discusses pricing strategies one could consider to price a new product or service.
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I would consider a penetration pricing strategy for a new service such as automobile service. This is necessary to increase market share and penetrate the marketplace with a low price as customers would be willing to try my service due to lower price in ...
Education
- BCom, SGTB Khalsa College, University of Delhi
- MBA, Rochester Institute of Technology
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