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    Sally Baldwin

    Nov 2010
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    • Responses: 7772
    • Library Solutions: 2024


    • BA, University of Southern California, 1984
    • MSS, United States Sports Academy, 2010
    • Ed.D, Boise State University, 2017


    • Health Sciences
    • Business
    • Biology
    • English Language and Literature

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    Assistance with Marketing review questions

    1. Marketers recognize that the marketing of services is different than the marketing of a product because of the different characteristics that distinguish them from physical products. How do marketers communicate the value of services to consumers? How do they make these intangible services appear READ MORE »

    Business / Marketing / Product Management / The Product Lifecycle » 486357

    Case study questions: E & J Gallo Winery and dessert wines.

    Case Questions

    1. How important is the dessert wine segment to the industry? to E. & J. Gallo Winery? How do these products fit with Gallo's stated position on the quality of its products? Do brands like Thunderbird and Night Train have any redeeming features as a product, even if they are in dem READ MORE »

    Business / Business Philosophy and Ethics » 368301

    Develop a marketing plan for new sports drink: Cool It!

    Marketing Plan: Your company has just developed a new sports drink that is in a container which will keep it cool for up to 6 hours. Develop a marketing plan for this product and then write a paper discussing how you would market the product. This is a 2-part assignment.

    Deliverable #1 = Develo READ MORE »

    Business / Marketing / Branding » 385397

    HR: Employee termination

    1) To confirm that the supervisor's claims are true, who will you contact? What questions will you ask? What precautions should you take to assure that your investigation is confidential and legally defensible?

    2) Review the documentation available related to this case. Is there enough documentat READ MORE »

    Business / Human Resources Management » 380613
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