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    marketing within the health care field

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    Marketing does or does not deceive people. Argue both sides of this issue. How does this issue specifically apply to the health care field?

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    https://brainmass.com/health-sciences/marketing-in-health-care/marketing-within-health-care-field-471682

    Solution Preview

    The use of marketing within the health care field has been difficult, due to issues in marketing campaigns. One group, Consumers International (CI) has launched a demand for accountability, due to marketing methods with drug firms and health care facilities (Chu, 2006). The marketing campaign that several health care ...

    Solution Summary

    The use of marketing within the health care field has been difficult, due to issues in marketing campaigns. One group, Consumers International (CI) has launched a demand for accountability, due to marketing methods with drug firms and health care facilities (Chu, 2006).

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