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Marketing Plan Implementation

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Which part of the marketing plan is most difficult to implement? Why?

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Solution Summary

This solution looks at how pricing, positioning and branding is the most difficult part of the marketing plan to implement. References are included.

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The most difficult to implement of a marketing plan is the Pricing, Positioning and Branding. This is also the most risky.

Once you have the research, mission statement, etc., it is then all put into action by the decisions you make about pricing, positioning and branding. The wrong price or the wrong positioning scheme can adversely impact your ...

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