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Google innovation

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A great innovation by Google is the service called Adwords which is a search engine that assists businesses in narrowing down the type of keywords a marketer should use while creating a website for clients to go to. Many metrics are provided to the user which are essential to discovering whether the marketing program is effective or not. Then the client can change the keywords to those which work and increase the response rate.explain

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Solution Summary

The benefit of Adwords and keywords provided by Google are discussed in this solution.

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Google has two services. The first one is the Adwords keyword search engine. This engine let's web developers know what words are most searched and how much competition there may be for a particular keyword. This allows web developers to balance out having a popular keyword that will most likely attract visitors and also having keywords that ...

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