McDonald's strengths and weaknesses
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McDonald's operates globally. Visit the company's websites and also search for other resources and perform a SWOT analysis on the company's internal factors (so, just the strengths and weaknesses for now).
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Solution Summary
The response provides you a structured explanation of McDonald's strengths and weaknesses. It also gives you the relevant references.
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You may say that McDonald's Strengths:
You should say that McDonald's has a wide variety of restaurants such as McDrive, Create Your Taste, and Special diet. Each type of restaurant is directed towards a specific segment. Further, there are restaurants that address the needs of certain niches(1). These are McDonald's Next, Playgrounds, and McCafe. Also, McDonald's is financially very strong. According to its 2016 figures, its revenues were $24.62 billlion and its net income is $4.686 billion. McDonald's also has a positive reputation for animal welfare. McDonald's has promised to stop using eggs from battery cage facilities by 2025. McDonald's has also been at the forefront of charity. It has created the McHappy Day where a percent of the day's sales go to charity. Since, 1995, McDonald's makes a donation of $50,000 annuity to St. Jude Children's Research Hospital. In Hong Kong, Japan, and China, there are McRefugees who are poor people who ...
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- BSc , University of Calcutta
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