Online Affected by Brick and Mortar
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I came across this article in Entrepreneur Magazine (How online is affecting brick and mortar).
What do you think of the Hautelook model? Do you think it is sustainable?
http://www.entrepreneur.com/article/217179.
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Solution Summary
The solution discusses how online is affect brick and mortar and if the Hautelook Model is sustainable.
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The Hautelook model is based on traditional ideas of bargain basement sales, such as the well known Filene's Basement, that sells designer brands at huge discounts, in larger U.S. cities. However, it uses the technology of the internet to reach a far greater number of potential shoppers. This is a much better option than ...
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