Live Wright Medical Supplies Company
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The Live Wright Medical Supplies Company has a total of 12 salespeople it wants to assign to three regions-the South, the East, and the Midwest. A salesperson in the South earns $600 in profit per month for the company, a salesperson in the East earns $540, and a salesperson in the Midwest earns $375. The southern region can have a maximum assignment of 5 salespeople. The company has a total of $750 per day available for expenses for all 12 salespeople. A salesperson in the South has average expenses of $80 per day; a salesperson in the East has average 'expenses of $70 per day, and a salesperson in the Midwest have average daily expenses of $50. The company wants to deter¬mine the number of salespeople to assign to each region to maximize profit.
a.Formulate an integer programming model for this problem.
b.Solve this model by using the computer.
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- BE, Bangalore University, India
- MS, University of Wisconsin-Madison
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