Purchase Solution

Marketing Strategies and Materializing

Not what you're looking for?

Ask Custom Question

Answer each question in 250 words per question and each response to questions must have APA Formatted citations and references correctly for the support. Responses should have both citation and reference.

Q 1 Why are the objectives important to your marketing strategy?

Q 2 When or why might you need to alter your objectives or strategies because the results you hoped for were not materializing?

Purchase this Solution

Solution Summary

The expert examines marketing strategies and materializing.

Solution Preview

1. The first is that the marketing strategy leads to sales of the offering. Without the sales, the marketing has no value. So marketing has to target the right markets, decide the approach, and attract the appropriate customers including peripheral customers.

A second is that it must be measurable. The ability to measure the success of the marketing plan is one way to see if it is working. Evaluations should occur at regular intervals. Outcomes, evaluations, and the strategy must have goals that can be seen and measured. These measurements can also be translated into other projects and strategies pinpointing what worked and when. They are an excellent tool for current and future strategic planning.

Another objective is to be clear. The message must be understandable to all. The strategy must include the information people want and ...

Purchase this Solution

Free BrainMass Quizzes
Employee Orientation

Test your knowledge of employee orientation with this fun and informative quiz. This quiz is meant for beginner and advanced students as well as professionals already working in the HR field.

Basics of corporate finance

These questions will test you on your knowledge of finance.

Paradigms and Frameworks of Management Research

This quiz evaluates your understanding of the paradigm-based and epistimological frameworks of research. It is intended for advanced students.

Business Ethics Awareness Strategy

This quiz is designed to assess your current ability for determining the characteristics of ethical behavior. It is essential that leaders, managers, and employees are able to distinguish between positive and negative ethical behavior. The quicker you assess a person's ethical tendency, the awareness empowers you to develop a strategy on how to interact with them.

Transformational Leadership

This quiz covers the topic of transformational leadership. Specifically, this quiz covers the theories proposed by James MacGregor Burns and Bernard Bass. Students familiar with transformational leadership should easily be able to answer the questions detailed below.