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    Conceptualizing a Business: Vision, Mission, Values

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    My business is a wedding and event planning company.

    Define your business, products/services, and customers by developing a mission statement. Ensure that you are differentiating your product or service.

    Create a vision for this organization that clearly demonstrates your decision on what you want your business to become in the future.

    Define your guiding principles or values for your selected business considering the topics of culture, social responsibility, and ethics.

    Analyze how the vision, mission, and values guide the organization's strategic direction.

    Evaluate how the organization addresses customer needs and critique how they achieve competitive advantage.

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    https://brainmass.com/business/strategic-planning/conceptualizing-a-business-vision-mission-values-267982

    Solution Preview

    The response addresses the queries posted in 1172 words with references.

    //While writing this kind of paper, first of all we will discuss about the products, services and customers of our business, which deals in wedding and event planning. Along with this, we will develop the mission, vision and guiding principles for our business followed by an analysis of how they guide the organization's strategic direction and achieve competitive advantage.//

    Our business basically deals in arranging the wedding functions and organizing various events by providing the best products and services for the benefit of the customers. We have started our business with the aim of organizing wedding and event planning of all types and sizes. We are also working hard to tie up our relations with many trustworthy professionals in order to make true the dreams and wishes of our customers. The chief objective of our business is to offer the maximum pleasure and satisfaction to the customers. A wide and extensive range of products and services are provided to the customers keeping in mind their needs and requirements. Any event or wedding is an occasion which is remembered even after long years are passed. Therefore, it becomes mandatory that these events be organized and crafted beautifully so that its memories remain refreshed and cherished forever. This is what our aim is and we will always strive to achieve excellence by offering the best that we have (Event Planning Business Plan, 2009).

    Our products and services encompasses a wide range of provisions like event rentals including tent, chair and table rentals, audio-visual equipment rentals, catering equipment rentals, stage, dance floor for entertainment, decorations, games and furniture. Many other entertainment equipments are also provided by us like sets and props, heavy lighting, carnival equipments, etc to mark the occasion as a grand success. We have made the ...

    Solution Summary

    The response addresses the queries posted in 1172 words with references.

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