Purchase Solution

Do companies necessarily need to come up with something new, unique, innovative and superior in order to be successful?

Not what you're looking for?

Ask Custom Question

Do companies necessarily need to come up with something new, unique, innovative and superior in order to be successful?

Does you agree with this statement? "you've got something new, why in the world would you ever want to be less than first to market with it? You'll lose your uniqueness that way. "

Purchase this Solution

Solution Summary

The solution is 328 words to assist in understanding if companies need to come up with something new and innovative in order to be successful.

Solution Preview

Do companies necessarily need to come up with something new, unique, innovative and superior in order to be successful?

When developing a new product, a company should identify all the features that are offered by all its major competitors.

Need to develop new products. A new product can be:

? Continuous Innovation...No new buyer behavior to learn, i.e. -products not previously marketed by the firm, but by others ...

Purchase this Solution


Free BrainMass Quizzes
Introduction to Finance

This quiz test introductory finance topics.

SWOT

This quiz will test your understanding of the SWOT analysis, including terms, concepts, uses, advantages, and process.

Lean your Process

This quiz will help you understand the basic concepts of Lean.

Motivation

This tests some key elements of major motivation theories.

Situational Leadership

This quiz will help you better understand Situational Leadership and its theories.