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What are the different components of an effective marketing

What are the different components of an effective marketing plan that are relevant? Describe any four of these component and illustrate with a real life example to demonstrate your understanding.

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1) Segmentation - This is typically the first step in a marketing plan, and defines the exact segments that are included in the marketing plan. When a company plans to put a product out on the shelves, they understand their segment. When Kellogg's makes a new cereal for kids, they have a good understanding, through past experience and continued analysis, of who their segment is, for the new product.

2) Messaging and Positioning - This ...

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What are the different components of an effective marketing plan that are relevant? Describe any four of these component and illustrate with a real life example to demonstrate your understanding.

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