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What are the different components of an effective marketing

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What are the different components of an effective marketing plan that are relevant? Describe any four of these component and illustrate with a real life example to demonstrate your understanding.

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1) Segmentation - This is typically the first step in a marketing plan, and defines the exact segments that are included in the marketing plan. When a company plans to put a product out on the shelves, they understand their segment. When Kellogg's makes a new cereal for kids, they have a good understanding, through past experience and continued analysis, of who their segment is, for the new product.

2) Messaging and Positioning - This ...

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What are the different components of an effective marketing plan that are relevant? Describe any four of these component and illustrate with a real life example to demonstrate your understanding.

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