Social-cultural Component of the Marketing Environment
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The social-cultural component of the marketing environment has a significant impact on business primarily because ________.
a. It shapes beliefs, values, and norms that significantly define the preferences and tastes of people in an area.
b. It defines how the local economy will develop and the strength of the local infrastructure.
c. It determines the tax rate charged on all sales in the local area.
d. It determines the buying power of the customers in that society based on such factors as per capita income, unemployment, and inflation.
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Explains why the social-cultural component of the marketing environment has a significant impact on business by responding to the multiple choice question.
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Hi, Let's take a closer look at this interesting marketing question:
1. The social-cultural component of the marketing environment has a significant impact on business primarily because ________.
a. It shapes beliefs, values, and norms that significantly define the preferences and tastes of people in an area.
b. It ...
Purchase this Solution
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