Positioning and differentation strategies
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I have a problem with positioning and differentation with a new technology. One of our competiors is paying with a thumb print.
I need some sugestions please.
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Paying with a thumb print means that the competitor is identifying his depositors on the basis of their thumb prints, and is making payments to them; this is a method of identifying his customers.
You can differentiate using a different technology to identify customers. One technology that is available is to identify the customers on the ...
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