Purchase Solution

Overview of Public Relations Campaign

Not what you're looking for?

Ask Custom Question

PR Campaign: Overview Paper
I need help with a PR Campaign, My PR Team have decided that we are going to manufacturing facilities to another country to maximize labor cost reductions. The team has decided that we are to open up a restaurant called Ocean City Gourmet dining. The team decided to open up the business in the Bahamas. Since the beginning of 2004 the Bahamas Island has been hit hard with bad weather (hurricane) our team wanted to bring business back to the island and attract tourist again. Our team also wants to bring growth and job opportunities back to the people of Bahamas. I need help with the campaign and answering these questions.
Prepare a 400-word paper of our campaign in which the teams outline the following:
1) Identify your target audience for the PR Campaign.
2) Discuss ethical implications related to the PR issues

Purchase this Solution
Solution Summary

This solution of 720 words looks at the PR Campaign required to build manufacturing facilities overseas to maximize labor costs. It addresses the target audience and also discusses ethical implications related to PR issues such as monetary costs, stakeholder's wishes, local communities and others.

Solution Preview

PR Campaign: Overview Paper
I need help with a PR Campaign, My PR Team have decided that we are going to manufacturing facilities to another country to maximize labor cost reductions. The team has decided that we are to open up a restaurant called Ocean City Gourmet dining. The team decided to open up the business in the Bahamas. Since the beginning of 2004 the Bahamas Island has been hit hard with bad weather (hurricane) our team wanted to bring business back to the island and attract tourist again. Our team also wants to bring growth and job opportunities back to the people of Bahamas. I need help with the campaign and answering these questions.
Prepare a 400-word paper of our campaign in which the teams outline the following:
1) Identify your target audience for the PR Campaign.
The target audiences will be determined by the organization publics and the objective of the PR campaign. The organization's publics are customers, employees, society, investors, government and other stakeholders. Here there are two issues: First is of shifting the manufacturing facilities to the other country and making the stakeholders aware ...

Purchase this Solution
Free BrainMass Quizzes
Learning Lean

This quiz will help you understand the basic concepts of Lean.

Employee Orientation

Test your knowledge of employee orientation with this fun and informative quiz. This quiz is meant for beginner and advanced students as well as professionals already working in the HR field.

Organizational Behavior (OB)

The organizational behavior (OB) quiz will help you better understand organizational behavior through the lens of managers including workforce diversity.

Transformational Leadership

This quiz covers the topic of transformational leadership. Specifically, this quiz covers the theories proposed by James MacGregor Burns and Bernard Bass. Students familiar with transformational leadership should easily be able to answer the questions detailed below.

Basics of corporate finance

These questions will test you on your knowledge of finance.

View More Free Quizzes
Related BrainMass Solutions

  • Advertising and Public Relations Campaign

    To have an overview of the constituents of advertising and public relations campaign, it is essential to understand their meaning and relevance in the campaign process.

  • Public Relations Campaign

    Basically, it will provide the reader an overview of the whole campaign. source: http://www.ehow.com/how_16566_write-executive-summary.html How can a public relations campaign affect the marketing function of the organization?

  • Public Relations Campaign: Overview Paper

    309584 Public Relations Campaign: Overview Paper PR scenario: An organization wants to position itself as a leader in embracing diversity in the workplace.

  • Public Relations Campaign

    75907 Public Relations Campaign How is a budget determined for a public relations campaign? What are some strategies that can be used to evaluate the effectiveness of a public relations campaign?

  • PR Scenario

    Now become the CEO and select either the public relations campaign or the advertising campaign--or elements of both. Justify your reasoning.

  • Social media public relations campaign

    654298 Social media public relations campaign You will investigate a social media public relations (PR) campaign by an organization. Some examples of platforms are LinkedIn, Twitter, Facebook, Google+, Pinterest, and YouTube.

  • Public Relations Campaign

    Regarding public relations, this solution explores some strategies to evaluate the effectiveness of the campaign.

  • crisis management plan

    230454 Public Relations: Describe a crisis management plan and strategies to evaluate it Please describe a crisis management plan for a public relations campaign Please describe strategies to evaluate the effectiveness of a public relations campaign

  • The Marketing Mix: Promotion and Measurement

    PUBLIC RELATIONS For public relations campaign the company would hire a consultant. There would be two public relations campaigns- print campaign and online campaign.

View More Related Solutions