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Social media public relations campaign

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You will investigate a social media public relations (PR) campaign by an organization. Some examples of platforms are LinkedIn, Twitter, Facebook, Google+, Pinterest, and YouTube. The organizations can be national or local to your area.

Provide information about the social media platform.
Provide information about the organization and its campaign.
Discuss the campaign based on the information discussed in the Unit V Lesson. (Is it effective? What, if anything, can the organization do to improve PR through social media?)

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Solution Summary

This posting describes a social media public relations campaign by an organization.

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The World Health Day social media public relations campaign by World Health Organization is investigated. The platform investigated is YouTube. This investigation provides information about YouTube, the social media platform. It also provides information about the World Health Organization and its World Health Day campaign. The campaign is discussed in detail. Next suggestions are provided about how WHO can improve PR through social media.

The World Health Organization is an agency of the United Nations and seeks to ameliorate international public health. The purpose of WHO is to help people from all over the world, reach the highest level of health. Every year, April 7 is celebrated as World Health Day by the WHO and the objective of this day is to increase awareness about the overall health and well-being of people all over the world. World Health Day is an opportunity for the WHO to attract worldwide attention to global health every year. Every year the WHO conducts regional, international, and local events on specific themes. This year the theme is "building a fairer, healthier world". This campaign has also been carried out on social media (a). The theme is based on the premise that the world is unequal. This was highlighted during the COVID 19 pandemic that some people can live lives with better health ...

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  • BSc, University of Calcutta
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