Please help with only one part of the following assignment - the objectives. The assignment is below.
a. Select a country other than one in North America. Then, select a company, and a product or service. When selecting a country, it is important to be mindful of the following factors: access to information about the country, the ability to incorporate personal and professional experience from team members, and the plausibility of marketing the selected product to the country. Be sure to obtain faculty approval of your selected country, company, and product or service before beginning this assignment.
b. Using your selected country, company, and product or service prepare a paper in which you establish the mission statement and objectives of your International Marketing Plan.
*The country I have selected is India, the company is 'Team Athletic' and the product/service is athletic shoe.
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Objectives of International Marketing Plan
Subsequent are the various objectives of Indian company 'Team Athletic' international marketing plan related with the marketing of its athletic Shoe:
? The serve various international markets that are more and more sports oriented by analyzing their external and internal environment.
? To be the most desirable and well-known sport Shoe Company by offering shoes with features that exactly customers are looking for.
? Develop the culture of sports lifestyle by identifying the needs of various countries customers and serving ...
The solution discusses international marketing plan objectives for team athletic in India.