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Factors Contributing to the Growth of Direct Marketing

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The extraordinary growth of direct marketing can be attributed to many factors with both consumers and business are benefiting. List and describe the factors that are contributing to the growth of direct marketing.

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Solution Summary

This solution discusses the factors that contribute to the growth of direct marketing.

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1. Online access-many more people have access to the Internet. They have access 24x7 and can price and product compare. Direct marketing can assist in ...

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