Explore BrainMass

Explore BrainMass

    marketing research

    Not what you're looking for? Search our solutions OR ask your own Custom question.

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    What is your overall attitude to marketing research? Do you think it is all beneficial, or in some cases it merely gives marketers new insights on how to convince customers to buy something they really don't want or need? Discuss the positives and negatives of marketing research in this context.

    © BrainMass Inc. brainmass.com December 16, 2022, 7:32 am ad1c9bdddf
    https://brainmass.com/business/marketing-strategy/marketing-research-attitudes-406856

    Solution Preview

    In my opinion, market research are always beneficial, if conducted for the right purpose in the right manner. In other words, market research always provide insights for marketers and management to improve the organization's marketing strategy by providing key insights into hidden trends and ...

    Solution Summary

    What is your overall attitude to marketing research is determined. Do you think it is all beneficial, or in some cases it merely gives marketers new insights on how to convince customers to buy something they really don't want or need is given. The expert discuss the positives and negatives of marketing research in this context.

    $2.49

    ADVERTISEMENT