Purchase Solution

Marketing

Not what you're looking for?

Ask Custom Question

What are some of the current trends influencing the effectiveness of advertising? What effect does emerging technology have on advertising? What are the changes in consumer behavior currently being affected?

Purchase this Solution
Solution Summary

This solution provided some of the current trends influencing the effectivness of advertising; what effect does emerging technology have on advertising; what are the changes in consumer behavior currently being affected.

Solution Preview

Some of the current trends that are influencing the effectiveness of advertising are worth noting. These include the fact that everything is becoming digital. For example, analytics are used to keep track of how often a person or a plethora of people click on the site on a regular basis. Another is that ad formats are changing. In essence, the media time slots need to have something more attractive for consumers when it comes to companies products. The last one worth mentioning is optimization. When an organization does this, then they ...

Purchase this Solution
Free BrainMass Quizzes
Academic Reading and Writing: Critical Thinking

Importance of Critical Thinking

Business Ethics Awareness Strategy

This quiz is designed to assess your current ability for determining the characteristics of ethical behavior. It is essential that leaders, managers, and employees are able to distinguish between positive and negative ethical behavior. The quicker you assess a person's ethical tendency, the awareness empowers you to develop a strategy on how to interact with them.

Six Sigma for Process Improvement

A high level understanding of Six Sigma and what it is all about. This just gives you a glimpse of Six Sigma which entails more in-depth knowledge of processes and techniques.

Employee Orientation

Test your knowledge of employee orientation with this fun and informative quiz. This quiz is meant for beginner and advanced students as well as professionals already working in the HR field.

MS Word 2010-Tricky Features

These questions are based on features of the previous word versions that were easy to figure out, but now seem more hidden to me.

View More Free Quizzes
Related BrainMass Solutions

  • Marketing Research and Marketing Strategy

    IMPORTANCE OF MARKETING RESEARCH IN RELATION TO MARKETING STRATEGY AND TACTICS 1. Marketing research helps define and clarify the marketing objectives. 2. Marketing research helps develop the approach to meeting the marketing objectives. 3.

  • Domestic Marketing vs. International Marketing

    331475 Domestic Marketing versus International Marketing 1. How is domestic marketing different from international marketing? 2. Why should businesses be concerned with international marketing? 1.

  • marketing strategy of companies

    The marketing research was influenced by the marketing strategy, and the marketing strategy is influenced by the results of marketing research.

  • Market planning and essential components of market planning

    What are the essential components of a marketing plan? How would you convince your supervisor that the marketing department should produce formal marketing plans? Why is planning important in marketing?

  • Evaluate the organization of a marketing department.

    Directors typically are divided by Product Marketing and Communications Marketing.

  • Marketing Capabilities

    491219 Marketing Capabilities and Marketing Resources How can the internal components or capabilities of an organization help or hinder the marketing activities? What can get in the way and what can be a boon to a marketing effort?

  • Marketing and Marketing Communication

    558183 Marketing and Marketing Communication We learned about marketing communication this week and also discussed marketing concepts in general. Explain the difference between marketing and marketing communications. Be sure to support your answer.

  • Marketing

    The marketing mix affects the development of the marketing strategy and tactics. The marketing mix is developed in accordance with the marketing strategy of the company.

  • Importance of marketing research.

    - Analyze Marketing Performance One of the areas that marketing research may look into are the results of all marketing efforts or the so-called marketing performance.

  • Eeffective marketing planning

    The marketing plan helps the marketing manager monitor the implementation. The marketing plan gives the schedule for implementation of marketing tasks.

View More Related Solutions