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Business Marketing Strategies

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The product is a Chocolate soda. Need to Describe the organizational buyers and consumers of your product or service and the factors that influence their purchasing decisions. Discuss how these factors will impact your marketing strategy.

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The response addresses the queries posted in 870 words with references.

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The response addresses the queries posted in 870 words with references.

// Designing a market strategy is very important for the firm. A lot of factors have to be considered, while designing the marketing strategy of a firm. In this paper, we would be designing Business Marketing Strategies for Chocolate soda. Before answering the query, we have to introduce the topic under the heading of introduction. For example //

Introduction

This research paper is related to the development of marketing strategy for a new product. The name of my product is chocolates soda. Chocolate Soda is a type of sweetened carbonated canned cold drink, which is produced by using aspartame (non-saccharide sweetener). In order to produce and sale this product, the organization has analyzed the various factors such as organizational buyers and consumers and factors that influences the purchasing of the product. The factors related to the purchasing of the product, consumer preference, etc. Affect the marketing strategies of the company in a large context. Marketing strategy is also affected by the competition in the market. It is very difficult to measure the competition in the market because of the changes in the consumer preferences (Kotler, 2002).

// After the introduction of the topic, we will now move to the next part of the instructions. We will now identify the various organizational buyers and consumers for this product.//

Organizational ...

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  • MBA (IP), International Center for Internationa Business
  • BBA, University of Rajasthan
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