Share
Explore BrainMass

Segmentation for Banks - Recommendations

Write a letter to the president of your bank suggesting ideas for increasing profits and enhancing customer service by improving segmentation and targeting strategies.

Solution Preview

Segmenting and Targeting Markets

Write a letter to the president of your bank suggesting ideas for increasing profits and enhancing customer service by improving segmentation and targeting strategies.

Letter to President
To Mr. President
From Name (employee)
Date May 1, 2011
Dear Sir:

Subject: Recommendation of Segmentation to increase value and customer satisfaction

The current competitive environment requires us to introduce new services based on segmentation and it ...

Solution Summary

This solution includes a sample letter to the president, a recommendation of segmentation to increase value and customer satisfaction, and segmentation in banking. It is about 282 words in length.

$2.19