Share
Explore BrainMass

Business Ethics - Advertising Image Of Women

For the argumentative essay, you should:
Read Decision Scenario B on page 380 and choose 1 question at the end of the scenario. Write an argumentative essay in which you take a position on the question you have chosen and defend your position in the essay.

Be sure to use the proper format for the essay using the format below. Do not use other resources. Only the scenario. Use your own words. (no page limit, as least 6 paragraphs)

1. Thesis Statement. Take a definitive position on the issue or topic and develop a concise statement in which you clearly state your position and offer at least two reasons for the position you have taken.
2. Explain and defend your thesis by supporting each reason with evidence, examples, analogies, statistics, quotations, facts, testimonies, etc. from the text, lecture notes and other sources. Start a new paragraph for each reason you explain and defend - and be thorough.
3. Consider an objection to your argument and devote three or four sentences to explaining the objection in full. Be fair-minded and remain neutral - no straw men, no loaded language.
4. Reply specifically to the objection by offering additional support and evidence as to why your position is best.
5. Conclude the essay by (a) restating your thesis, using different words, and (b) summarizing your main points. As a bonus, you may offer a statement that explains the potential benefits of accepting your position, or alternatively you may ask an interesting question raised by accepting your position, or a concern raised by accepting your opponent's position.

Attachments

Solution Preview

Greetings,

Hope you are well.

1. Thesis Statement. Take a definitive position on the issue or topic and develop a concise statement in which you clearly state your position and offer at least two reasons for the position you have taken.

Consider the main objective is defining a position of argumentative that supportive of cause to reasoning the current issue. The subject matter is on the perception of women within advertising mediums that reduces the value through visual concept in branding certain messaging model. Thus, the thesis statement is in framing core points of reference that supports the argument to continuing in advertising practices that demean women. Basically, the thesis statement is in the position of thought that women currently pretend in media as lower value to society advancement forward and in families unit.

In design, the woman is co-operate partner in all areas of life that assists in sustaining living necessities than the advertising model for limited and un-reaching means (the highest supermodel image and multi-tasker). The argument if based on reinforcing how the today advertising only continues to decreasing the value of women from the 1950s when women stayed completely at home for domestic duties. Try and consider listing the years onward how advertising only continues to protect, although subtly, the limited improvement in role modeling only supports the argument.

2. Explain and defend your thesis by supporting each reason with evidence, examples, analogies, ...

Solution Summary

The review into business ethics in advertising products that entailing devaluing the core audience.

$2.19