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    What is "click and mortar" marketing, and how does it compare to "brick and mortar" or "pure play" marketing techniques? Similarities? Differences?

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    What is "click and mortar" marketing, and how does it compare to "brick and mortar" or "pure play" marketing techniques?

    Similarities? Differences?

    © BrainMass Inc. brainmass.com March 4, 2021, 8:00 pm ad1c9bdddf
    https://brainmass.com/business/brick-and-mortar-businesses/click-mortar-marketing-137243

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    What is "click and mortar" marketing, and how does it compare to "brick and mortar" or "pure play" marketing techniques?

    Click and mortar company has both an online retail channel as well as a physical distribution network. This helps an organization reach individuals who have feelings of apprehension towards the internet due to security, privacy or lack of ...

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