Explore BrainMass

Explore BrainMass

    Research conducted by organizations- Qualitative v quantitative

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    Why is research conducted by business organizations? Explain the differences between qualitative research and quantitative research.

    © BrainMass Inc. brainmass.com June 4, 2020, 12:12 am ad1c9bdddf
    https://brainmass.com/statistics/quantative-analysis-of-data/research-conducted-organizations-qualitative-quantitative-325417

    Solution Preview

    Why would companies conduct research?

    This is a very broad question, since research is critical for so many different areas of an organization:
    - you might to research who your competitors are
    - to gain insight on your clients
    - to understand where your company stands in the market place
    - to assess what your clients think about your product
    - to conduct employee satisfaction surveys
    ...
    This being said, should companies conduct research for ALL problems, topic or issue that occurs?

    I think the key word here is "all problems". If an organization where to create a research testing program for all problems, nothing would ever get done, since the company would be constantly working on research projects. To solve a research problem involves a lot of time and ...

    Solution Summary

    The expert examines research conducted by organizations. Qualitative versus quantitative data is examined.

    $2.19

    ADVERTISEMENT