Healthcare and the Consumer4
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Complete the following portions of a strategic plan for a fictional healthcare organization or an existing healthcare organization:
?Identify and describe the healthcare organization that will serve as your focus. Include details about the population it serves and the services it provides.
?Identify the expectations and needs of the healthcare customer within that population.
?Evaluate the organization's vision and mission statements in light of its customer service focus or lack thereof. If constructing your own healthcare organization you will need to construct the vision and mission statements and indicate how they create a framework for a customer service initiative.
?Identify the organization's core competencies. If creating a fictional healthcare organization you will need to indicate what the organization's core competencies are and how these competencies give your organization an important difference in providing customer benefits and perceived value.
?Create and describe the healthcare organization's service strategy. In particular, link your service strategy to the creation of a healing environment and developing a culture of customer service.
?Identify how your service strategy is linked to the organizational vision and mission.
For all sections of your report, the internet, and the Library, to locate information and/or data that support your plan. Please cite sources.
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