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Evaluation of the Maryland Tobacco Prevention Program

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Process, Impact, and Outcome Questions
Evaluation takes place at various points within a program's lifecycle, and requires different kinds of questions to elicit the information that is needed to improve the program and to determine its effectiveness. Some of the most commonly used questions are focused specifically on the processes, impacts, and outcomes of the program.
For this Homework, I am required to provide a total of nine evaluation questions that would be appropriate for the Maryland tobacco prevention and cessation program.

QUESTIONS
(1.) List 9 evaluation questions that would be appropriate for the Maryland tobacco prevention and cessation program. The nine questions should include three process questions, three impact questions, and three outcome questions. - Each of these questions should be a sound and an appropriate question of its type for this program - Data could reasonably be collected to answer each of them
(2). In addition to listing these nine questions, I am required to provide a brief explanation (2 to 3 paragraphs total) of how these different categories of questions differ from each other. That is, to explain what their different purposes are and why these particular questions are good examples of this type of evaluation question.

References ;

1. Issel textbook,Issel, M. L. (2009). Health program planning and evaluation: A practical, systematic approach for community health (2nd ed.). Sudbury, MA: Jones and Bartlett. (see copies attached) for guidelines on good evaluation questions.
2. Maryland Department of Health and Mental Hygiene (2010). M00F03.06 Cigaretten restitution fund-Tobacco use and prevention and cessation program- Family health administration. www.dhmh.state.md.us/mfr/doc/2010/Tobacco.doc

Maryland Department of Health and Mental Hygiene (2008). Exploring cultural, psychosocial, and environmental factors influencing tobacco use among Asian American, Hispanics, African American and American Indians in Maryland. http://www.crf.stae.md.us/html/stats.cfm

3. These Websites are a good place to search for sample questions through online search.
â?¢ Online book: W.K. Kellogg Foundation Evaluation Handbook
http://www.wkkf.org/knowledge-center/resources/2010/W-K-Kellogg-Foundation-Evaluation-Handbook.aspx
â?¢ Online book: Adamchak, S., Bond, K., MacLaren, L., Magnani, R., Nelson, K., & Seltzer, J. (2000). A guide to monitoring and evaluating adolescent reproductive health programs. FOCUS on Young Adults, Tool Series 5. Retrieved from
http://www.pathfind.org/pf/pubs/focus/guidesandtools/PDF/Part%20I.pdf

Part 1 of this online book explains the "how-to's" of monitoring and evaluation. Part 2 focuses on instruments, and describes ways of adapting existing instruments and leading focus group discussions, for example, and provides checklists, tally sheets, and other useful forms.
â?¢ Web site: CDC Evaluation Working Group
http://www.cdc.gov/eval/over.htm

.
â?¢ Web site: University of Wisconsin - Extension: Program Development and Evaluation
http://www.uwex.edu/ces/pdande/evaluation/evaldocs.html

This section of the University of Wisconsin - Extension's Web site provides numerous practical guides to help individuals plan and implement credible and useful evaluations.
â?¢ Supplemental Course Text: Novick, L. F., Morrow, C. B., & Mays, G. P. (2008). Public health administration (2nd ed.). Sudbury, MA: Jones and Bartlett. (used in PUBH 6175)
â?¢ Chapter 5: Evaluation Designs to Assess Program Impact
http://www.fhi.org/NR/rdonlyres/eompk4crbi44l74u3r6tqwz5uhx4ga7weqdisdru3opxers77zer56lniwg7jiaydjrcijv6vhv4mk/Chapter5.pdf

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1. How effective was the process by which the Maryland tobacco prevention and cessation program was implemented at the state level?

2. What percentage of state health personnel were effectively involved in the implementation process of the Maryland tobacco prevention and cessation program at the state level?

3. How effective was the process by which the Maryland tobacco prevention and cessation program was implemented at the local level?

4. What impact did the Maryland tobacco prevention and cessation program have on the youth population in the ...

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Propose an evaluation plan.

Identify an impact or outcome evaluation question about the tobacco prevention and cessation program. Using one of the questions already listed and be a question that would provide significant feedback on the program's quality, utility, and impact on the priority population and then design an evaluation plan for this particular question, using the following guidelines:
1. Briefly summarize the goal of the Maryland tobacco prevention and cessation program. and describe the population of interest for the evaluation (e.g., those who are expected to achieve or receive the intended outcome).
2. Briefly summarize the activities of the tobacco prevention and cessation program.. summarizing only those activities that are hypothesized to impact the intended outcome.
3. State the evaluation question you are evaluating, and explain why it is important.
4. Identify the impact or outcome (dependent) variables and create an operational definition for each variable.
5. Discuss which evaluation design you will use and why.
6. Describe the methods you would use to collect data to answer the evaluation question. Be sure to include the following:
- Explain how the impact or outcome variable will be collected. Describe any modifications needed to an existing instrument, an instrument that would need to be developed, and/or existing records to access.
- Describe the sampling plan.
7. Discuss the strengths and weaknesses of the design used. Identify any threats to measurement reliability and validity that you might encounter when collecting data and discuss what you would do to reduce these threats.
8. Complete a diagram of a logic model for the tobacco prevention and cessation program..
9. Summarize the ways in which your evaluation results might be used to improve the quality, utility, and impact on the tobacco prevention and cessation program. On the priority populations. ( I am required to write 7 pages and follow APA standards and include a bibliography. )

References:
a. Maryland Department of Health and Mental Hygiene. Tobacco use prevention and cessation. http://fha.maryland.gov/ohpetup/tob_home.cfm

b.Maryland Department of Health and Mental Hygiene (2008). Exploring the cultural, psychosocial, and environmental factors influencing tobacco use among Asian Americans, Hispanics, African American abd American Indian in Maryland. Retrieved on June, 21, 2011, from http://www.cfr.state.md.us/html/stats.cfm

c. Maryland Department of Health and Mental Hygiene.(2008).Cigarette restitution fund program: Tobacco use prevention and cessation program. http://www.sph.umd.edu/epib/cultural_competency/Logic_Model.pdf

d. Issel, M.L. (2009). Health program planning and evaluation: A practical, systematic approach for community health (2nd Ed.). Sudbury, MA: Jones and Bartlett.
e.Planning, Implementing, and Evaluating Health Promotion Programs: A Primer by James F. McKenzie, Brad L. Neiger, and Jan L. Smeltzer
f. Maryland Department of Health and Mental Hygiene.(2008).Cigarette restitution fund program: Tobacco use prevention and cessation program. http://www.sph.umd.edu/epib/cultural_competency/Logic_Model.pdf
Maryland Department of Health and Mental Hygiene (2010). M00F03.06 Cigarette restitution fund-Tobacco use and prevention and cessation program- Family health administration. www.dhmh.state.md.us/mfr/doc/2010/Tobacco.doc

g.Maryland Department of Health and Mental Hygiene (2007). Local tobacco control initiatives. http://fha.maryland.gov/ohpetup/tob_local_initiatives.cfm.

Find attached below what i have so far for the evaluation, the PDF for the logic model can be viewed (http://sph.umd.edu/epib/cultural_competency/Logic_Model.pdf) under the heading 'final with dr wallen changes.tif'

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