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CRM Usage Technology

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Briefly describe a specific instance of a CRM usage, and outline the pros and cons.

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The expert examines CRM usage technology.

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CRM Usage Technology:

CRM, an acronym which represents Customer Relationship management is known to be a set of processes, strategies, organizational culture and technology solutions which are used with the purpose of enhancing the ability of an organization to notice the existence of the differences with its customer prospect behavior and needs. In addition to this, it plays part in tracking new opportunities which can be employed during the act of tracking new opportunities which can be employed to ensure that there is a better service of the customers hence ensuring profitability for a company (CRM Technology, 2005).

CRM is employed at the centre of the business world with a purpose of ensuring that more cash ...

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