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    Advertising on Google vs traditional media

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    Go to the Google website (www.google.com) and click on the "Advertising Programs" link. Read about the benefits of the different options.

    What are some advantages of advertising on Google as compared to Time magazine or a local radio station?

    What are some disadvantages?

    Without even going onto the website, one needs to realize that...

    Expert discusses advantages and disadvantages of advertising on a site like Google vs traditional media. Done with much detail.

    © BrainMass Inc. brainmass.com March 7, 2023, 9:36 am ad1c9bdddf
    https://brainmass.com/business/strategy-and-business-analysis/advertising-google-versus-traditional-media-415287

    Solution Preview

    Without even going onto the website, one needs to realize that Google being the world's most used search engine and the internet being used more and more by everyone and the decrease of Time Magazine and other periodicals (especially among the generations X, Y and especially even younger people and the decrease in radio listening because of IPods, downloads and the ...

    Solution Summary

    The expert discusses advantages and disadvantages of advertising on a site like Google vs traditional media. Done with much detail.

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