Leadership at Grand Union
2. Explore the challenges that faced Bill Reffett and the leadership at Grand Union. What explanations can you offer for the apparent failure of their new strategy?
5. Why is motivation important to transformation? How might leaders approach change differently if they are trying to motivate employees to change rather than force them to change?
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Please see the attached. Please note within the text the word REFERENCE is highlighted. Although I had the text, I did not have the information as to who the author was, the publisher, etc. so I left this information out. I put as much of the reference as I could on the reference page. You just need to insert it.
Explore the challenges that faced Bill Reffett and the leadership at Grand Union.
What explanations can you offer for the apparent failure of their new strategy?
Grand Station and their leadership team focused on employee behavioral changes and moving from the low-cost, low-end grocery stores to high-end specialty foods; however, leadership did not take into consideration the existing consumer and their needs. Transformational strategic renewal's purpose is to redefine customer expectations (REFERENCE? Author, year); however, Grand Union envisioned transformational ...
Solution Summary
This solution explores the challenges which Bill REffett and the leadership team at Grand Union faced. The solution discusses the important of transformational leadership in this scenario. The solution is approximately 500 words with one citation.