Organizational Structure for BMW

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BMW - Organizational Structure

Bayerische Motoren Werke AG (BMW), is an independent German company and manufacturer of automobiles and motorcycles. BMW is the parent company of the MINI and Rolls-Royce car brands. Founded in 1913, BMW started building airplane engines in 1917. In 1923, BMW started building motorbikes and eventually in 1928 they started with the production of cars.

Unlike most American firms, there is a limited amount of information available about this company based in Deutschland and their organizations are not necessarily run like firms in the USA. Structures found at BMW may vary according to location. The BMW Group provides what they call, "Plantivity" as part of the B2B-Portal to Employees and Suppliers. Their suppliers collaborate closely in the areas of research, development, production and marketing. Team members are spread out over different BMW facilities and numerous tier partners across the globe in a matrix-like fashion.

In a matrix structure, there is an overlay of two organizational forms in order to leverage the benefits of both. Some global corporations adopt a matrix structure that combines ...