In what ways does a retailer enhance value to the customer?© BrainMass Inc. brainmass.com December 20, 2018, 9:13 am ad1c9bdddf
One of the main ways that retailers enhance value to the customer is by examining their pricing strategies. It is common for consumers to equate low prices with poor quality. Although this does not happen 100% of the time, it is common for consumers to do so. In comparison, customers oftentimes automatically equate high prices with excellent quality. If a retailer ...
The solution discusses the ways a retailer enhances value to the customer.