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Components of Effective Marketing Plan

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What makes an effective marketing plan?

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Solution Summary

This solution discusses what makes an effective marketing plan. It includes examples and a helpful link.

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An effective marketing plan must create awareness for your product, identify your target customers, and ultimately, create sales for your product. Initially, an organization will want to identify their ideal customer. This is helpful in determining how to shape the rest of the marketing plan. The more details you can create about your ideal customer the better. Consider age, gender, geographical location, ...

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Sally Baldwin, Ed.D
Education
  • BA, University of Southern California
  • MSS, United States Sports Academy
  • Ed.D, Boise State University
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